On cost-informed pricing and customer value: A resource-advantage perspective on industrial innovation pricing practices

R.T. Frambach, P. Ingenbleek, M. Debruyne, T.M.M. Verhallen

Research output: Book / ReportReportProfessional

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Original languageEnglish
Place of PublicationAmsterdam
PublisherFaculteit der Economische Wetenschappen en Bedrijfskunde
Number of pages29
Publication statusPublished - 2001

Publication series

NameSerie Research Memoranda
No.2001-38

Bibliographical note

Serie Research Memoranda

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